Targeted Advertising for Anat Lipkin’s Permanent Makeup Course
- Category Design
- Client Anat Lipkin's Beauty
- Start Date 15 March 2024
- Handover 25 April 2024
In collaboration with Anat Lipkin's Studio
When renowned Israeli permanent makeup master Anat Lipkin approached us, she had a clear goal: attract more students to her comprehensive permanent makeup course. Our team devised a targeted advertising strategy to effectively reach her desired audience.
We conducted thorough research to identify the demographics and interests of potential students. Our analysis revealed that aspiring beauty professionals, particularly those with a passion for aesthetics and a desire to enhance their skills, were the ideal target group.
We carefully selected advertising platforms that aligned with our target audience’s online behavior. Through strategic placement on social media platforms, industry-specific websites, and search engines, we ensured maximum visibility and engagement.
Our ad creatives were meticulously crafted to capture attention and resonate with our target group. We showcased Anat Lipkin’s expertise, the exceptional quality of her training, and the transformative results her students could achieve.
To enhance the effectiveness of our campaigns, we employed retargeting techniques to re-engage individuals who had previously expressed interest. This allowed us to nurture leads and drive conversions.
- + SMM
- + Design
- + Visual Concept
- + Copywriting
As a result of our targeted advertising efforts
As a result of our targeted advertising efforts, Anat Lipkin experienced a significant increase in course inquiries and enrollments. Our data-driven approach and deep understanding of her target audience enabled us to deliver highly effective advertising campaigns that met her business objectives.